Everything is a sales pitch. All the content you read, the shows and movies you watch, the music you listen to… Even the church service you attend and the political campaign you endorse. Everything is a sales pitch. Everyone is trying to sell you something. Everything conforms to a marketing strategy. And it’s probably your […]
Continue reading →The ill-fated #RaceTogether campaign, begun only a few short days ago, is already over. I can’t imagine what good it did. It apparently did some harm, especially to wait times on caffeinated beverages. The people most adamantly against the campaign were in fact baristas, who felt they had already too little time during peak hours […]
Continue reading →Starbucks is weighing in on the race issue in America, encouraging its baristas and customers to have frank conversations with each other about race. Because that’s why you go to Starbucks right? I know I visit them for the riveting and in-depth conversations I can get into with baristas on hot social issues: Earlier this […]
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